The customers
already on your block.
Reach people who are already nearby. Put your business, offers and deals in front of people who can actually walk through your door.
Marketing for the local economy.
Reach the people walking past
Kapota users see your business when they're within walking distance. No competing for ad space against companies five states away. The people who can actually show up are the ones who see you first.
Travelers, not just tourists
Visitors find your shop the moment they arrive in the neighborhood — not after they've already eaten somewhere else. Local businesses become discoverable to the travelers who want exactly that: local.
AI Marketing Studio
Type a description, pick a vibe, get a campaign-ready flyer in under a minute. Six visual styles, infinite variations. Marketing that used to need an agency, now done before your coffee gets cold.
Targeted deals, not blast deals
Send a deal to first-time visitors. Or to customers who haven't been in 30 days. Or to the morning-coffee crowd. Segment by behavior — not by guesswork.
Customer segments that map to your block
See who's walking past. Who's coming back. Who's loyal. Real demographics for the actual people on your street, not aggregate data from a city you don't recognize.
Loyalty without punch cards
Repeat-visitor tracking happens automatically. Reward your regulars without printing cards or maintaining spreadsheets. Recognize who's back without remembering every face.
Growth Engine
AI-recommended promotional campaigns based on your engagement data. Smart re-engagement of lapsed customers. Knowing what to do next, on autopilot.
Flyer Library + Smart Promotions
Save campaigns that worked. Re-deploy them next season. Get AI-suggested promotions tuned to your specific customer base. Marketing that compounds.
Neighborhood Boost
Amplified reach within your target neighborhoods. When the morning rush hits the cafe district, your bakery surfaces first to nearby Kapota users.
What it actually looks like.
Tuesday afternoon, slow. You post a 30-minute deal: 30% off custard tarts. Within minutes, the four travelers walking through your neighborhood get a notification. Three walk in. One comes back the next morning, and brings a friend.
You generate a flyer for tonight's poetry reading using AI Marketing Studio — 90 seconds, done. It surfaces in Kapota for everyone in a 500m radius who has "literature" or "poetry" in their interests. Twelve people show up. Six are first-time visitors. Two become regulars.
Your loyalty data shows 40% of your repeat customers haven't been in 60 days. You deploy a Smart Promotion: 20% off for returning customers, valid this week. Twenty-eight people redeem it. Half of them rebook for next month.
Your customers are
on the same block.
Most marketing platforms make you compete against global advertisers for attention. Kapota inverts that. Proximity is the filter. The people who see your business are people within walking distance — the ones who can actually show up.
Local-first isn't a feature. It's the architecture.